Finding Your Niche
There is no advantage to being the second-best
There is no advantage of being the second cheapest or the second most controversial person in the market, but there is always an advantage of being the best at your craft in your niche.
If you want to find your niche, ask yourself these four questions:
- Who do I love to serve?
- What is their most significant pain?
- What do I enjoy doing?
- What am I best at doing?
If the four answers align with you your values, this is your niche.
My answers:
I love helping business owners and leaders reach their potential, help them gain more clarity, deliver faster results, and build better teams. I’m good at sharing my insights, tactical, and practical tips to help them lead a better life at work and at home.
How would you answer these four questions?
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